Creating a Survey
- Demonstrate general theoretical principles related to interviewing including question development, interviewee selection, survey completion, coding, tabulation and analysis.
- Demonstrate an understanding of highly scheduled interview schedule construction through the development of your own survey tool.
- To recognize the utility of interviewing skills in our daily lives.
- For those interested this project can be done as a Service Learning Project for extra points.
This assignment requires you to develop, administer and summarize a highly structured, or highly structured standardized written survey. You may choose among the following alternatives:
- By yourself create, conduct and summarize the results of a survey at least 6 questions varying in type and administered to at least 15 people on a topic of your choice.
- With one other classmate create, conduct and summarize the results of a survey at least 10 questions varying in type and administered to at least 30 people on a topic of interest to the class or campus.
- In a group (no more than four students total) create, conduct and summarize the results of a survey in report format including at least 15 questions varying in type and administered to at least 50 people. This survey should be developed for any club, campus organization, non-profit group or other legitimate area organization and the information shared with the respective leadership team of that organization.
Regardless of the alternative you select you will need to complete the follwing steps.
- determine the purpose and conduct preliminary research for the interview
- structure the survey interview
- develop a variety of questions and/or scales for the interview
- select a sample of interviewees
- conduct the interview
- compile the data in a spreadsheet, summarize the data in writing and offer a written interpretation the results.
Sample surveys and survey summary reports are available through your instructor.
Students are required to prepare an initial draft of their intended purpose and survey questions in writing and share these decisions on or by the 8th week of the term.
Begin this project by identifying the purpose of your survey. Consider practical, meaningful applications such as satisfaction surveys or to ascertain student preferences regarding a campus service or product. Follow the 7 stage model for conducting surveys in your text. Ten extra credit points will be awarded to any project that is developed and useful to an approved campus club, organization or agency.
As always, carefully review your work for correctness in grammar, punctuation and spelling. You will be asked to share your process and findings through an informal in-class presentation as indicated on the schedule.
Developed by David Bodary,
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Last modified: March 27, 2008